american insurance institute

by b61mack » Thu Aug 05, 2010 02:32 pm

does anyone know about the american institute they are a MA agency... run by randy murray...any help will be apreciated....tom

Total Comments: 4

Posted: Thu Aug 05, 2010 04:52 pm Post Subject:

I have no personal knowledge of the person or his organization. A quick search online reveals that it is just another "lead-generating" thing that probably doesn't work nearly as well as simply talking to people.

Too many agents are looking for guaranteed success, which does not exist apart from honest effort.

Posted: Fri Aug 06, 2010 11:42 am Post Subject:

Too many agents are looking for guaranteed success, which does not exist apart from honest effort.


Well, truly speaking the advertising brochure was surely a milestone, but there are other faster processes these days. Though I don't rely on tele-marketing, I must say that it's a process that covers a huge database within a short span of time. Once the caller's identity is validated, it might just take a few minutes to convey all the product features to your customer.

Posted: Fri Aug 06, 2010 04:33 pm Post Subject:

But at a cost of almost $1 each for the brochure and postage, and a response rate of less than 1 percent, most mail campaigns are a dismal failure. One gets about the same mileage out of a newspaper ad for a lot less money. And even the weekly Pennysaver kind of publication may do better with just a "reader ad" instead of a "display ad".

But nothing beats talking to actual people face-to-face, cold, warm, or hot, and then getting referrals from them after closing a piece of business. Talk to 10 people, set 1-4 appointments, close 1-4 pieces of business -- the numbers are the numbers, and usually the more one works that "system" the more solid the numbers become.

Posted: Wed Aug 11, 2010 04:51 pm Post Subject:

This website projects andy as some sort of a edison or an einstein of the insurance sector. i do not know if he is really that effective because never heard his name before.

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