Should Insurance Companies Promote Business Via TV Ads?

Hi Everyone!

Our insurance company is having a difficult time after this Covid-19 pandemic. Although we are intensely working on email and social media marketing to attract more potential clients and turn them into sure sales. But it is not working a lot. Most of the potential customers ask for credibility proof.

That's why our South Africa based insurance company is thinking to use this South African TV advertising campaign. Do you think it would be effective for us? I know if we use appealing concepts, then we can engage the audience and can quickly turn them into sales.

However, I want your opinions and suggestions in this regard.

Do you think it will work?