MARKETING: WHAT WORKS BEST FOR YOU AND YOUR COMPANIES!

Posted: Fri Jun 08, 2007 03:22 pm Post Subject:

Internet insurance leads for me. I sell p/c and life. And rewarding existing clients when they refer their friends and family leads to more referrals.





*System Edited : Link moved to Signature as per TOS

Posted: Fri Jun 08, 2007 03:59 pm Post Subject:

I RECENTLY GOT AN HHR PANEL TO PUT A VYNAL WRAP ON. THE WRAP INCLUDES MY AGENGY'S LOGO, MY NAME, AND MY PICTURE. IT ALSO HAS MY SLOGAN "AGENT CLINT LISENCED TO PROTECT." THE VEHICLE WILL BE COMPLETELY WRAPPED. I WILL HAVE IT DONE THE 12TH OF THIS MONTH. I WILL POST PICTURES WHEN IT IS COMPLETED.

HOPEFULLY IT WILL BRING IN SOME BUSINESS. IF NOTHING ELSE PEOPLE WILL KNOW ME AND TALK ABOUT ME (GOOD I HOPE.)

LET ME KNOW WHAT YOU THINK.

THANKS!

AGENT CLINT
:wink:

Posted: Sat Jun 09, 2007 08:42 am Post Subject:

Thats great we are waiting here to see that pic.
yeah I believe the same marketing strategy. If people start to talk about you naturally your business will increase side by side. :)

Posted: Tue Jun 12, 2007 05:00 pm Post Subject:

I AM PICKING MY CAR UP TODAY WITH THE VYNAL WRAPPED INSTALLED! HOPEFULLY I WILL LIKE THE RESULTS. I AM PLANNING ON HAVING IT AT LOCAL CAR SHOW TO PROMOTE MY NAME AND AGENCY.

THANKS!

AGENT CLINT
:wink:

Posted: Fri Jun 15, 2007 12:54 pm Post Subject: Direct Mail

Hi Clint,
I have had a successful direct mail campaign running for quite some time that has provided me with a pretty good flow of incoming leads. I have done this with compiled new homeowner information for my direct mail list. I am currently thinking about switching mailing list providers to a company called keepyourcustomers.com - their website is just that keepyourcustomers.com. They say they have many clients in the insurance industry (and I believe that because they certainly understand what I am doing).

You have to already have a mail piece together but you buy lists through them to mail to new homeowners weekly or monthly. These people respond pretty well because they have just taken on more risk with their recent home purchase and need to offset that risk with more insurance. This has worked well for me for life, disability and mortgage protection offerings. You can order names based on county or the zip codes you cover. I use stamps.com and mail directly from my office.

If you have other questions, please ask...but you are going to have to write your own mail piece. :D To start with you may want to do a few and monitor which gets a better response. Good luck with the car vinyl.

Man I am long winded.

Robert



*System Edited : Link deactivated as per TOS

Posted: Fri Jun 15, 2007 12:58 pm Post Subject: Sorry I submitted that twice

Maybe that's why I have made direct mail work for me...this whole computer thing gets me... :D

Posted: Fri Jun 22, 2007 06:37 am Post Subject: Welcoming new ideas!

Hi!

It would certainly be a great fortune to have the best of marketing strategies coming from the best of professionals!

Lets take the opportunity to share a variety of such ideas with the community around and make the most of it.
Thanks to all of you!
Lakemen

Posted: Fri Jun 29, 2007 03:14 pm Post Subject:

Insuredsafe,

I am glad to hear that this method works well for you. I hope to explore all of my marketing avenues to the fullest and could definitely use this for some of my mail campaigns. Thanks for the great idea! Like Lakeman said "lets take the opportunity to share a variety of such ideas with the community."

Everyone enjoy their weekend!

Thanks!

Agent Clint :wink:

Posted: Fri Sep 07, 2007 03:35 am Post Subject: Online Marketing

Our organization does allot to help and partner with new and existing agents to help them grow their business to the online marketplace. With our system we give our non-captive agents all the tools, training, and information to market and sell online. If you are looking to learn how to market or are interested in expanding your business online you might want to see what we can do for you. Oh yeah, we don't charge anything and are non-captive!
http://opportunity.rescuemyinsurance.com

system edited: link deactivated

Posted: Mon Sep 10, 2007 09:18 pm Post Subject:

I work in the senior market and I realize that it is a little different than selling other lines of insurance.

Over the last fourteen years I have tried just about everything that is available. Telemarketers, direct mail, snail-mail, ads, internet leads, etc.

The only thing that has consistently worked for me is cold calling seniors from a list of names, addresses, birth dates and phone numbers.

Virtually everyone approaching 65 or over 65 is a "qualified buyer" for at least one or two different senior products, Med Supp, PFFS, PDP, final expense, LTCi, etc.

Just because I call someone today and they say they aren't interested that doesn't mean that a year or two from now they won't be. I routinely sell insurance to people I have contacted 6, 12, 18 and even 24 months ago.

I log every lead I receive, all relevant information about that person and put in a next contact date.

This approach may not work well with other lines of insurance but it has been a great money maker for me.